Note: as the copyright holder, you can always waive your rights if you want to - i.e., you can licence a work "non-commercial" but then turn around and sign a contract with a particular commercial publisher if you trust them and you want to do that.
The way licences work is that you (the creator of the work) always hold all possible rights to your own work: to permit or deny as you see fit. You still hold these rights even if you have licenced the work under (e.g.) the GFDL.
I'll give you an example. I wrote a short essay about an Australian explorer the other week, and posted it on Wikinfo (a wiki that uses the GDFL). By posting it there, I automatically licenced it to the entire world under the GFDL. Anyone can copy and modify that essay of mine, can print it out and sell it for any price they want, but they must link back to Wikinfo (the place they got it from).
A few weeks later, I took that same essay and posted it on Wikipedia (a different wiki), and did not link to the original site. Why not? Because I wrote it, and therefore I still hold the copyright. I can do anything I want with it (including sell it to Playboy, if I so please). If you did that, I could sue you for breaking the copyright. But, of course, if you took the GFDL copy on Wikinfo and posted that one, complete with the appropriate GFDL statement and a link back to Wikinfo, that is perfectly legal.
If I modify my essay to improve it, the entire text complete with modifications is copyright me. You can't copy it without my permission. But if you modify my essay, then the modified text is automatically GDFL - because the GDFL is the only licence under which I have made that text available.
Make sense?
Hmmm .... reading it over, not much. Let's try again.
There are two ways to licence a creative work.
* (1) Exclusive. You are the editor of Playboy. I write an essay and you buy it. It is part of the contract that we sign that I abandon all rights to the work - i.e., that I sell you the right to print the work next to the August Centrefold and I also sell you my right to sell my rights. Why do I do this? Because if I don't sign that standard contract your lawyer prepared, you won't hand over the money! So now I can't turn around sell the same essay to Penthouse or the New York Times. I have sold you exclusive rights to it, and you now own it lock, stock and barrel. If I print out a copy and give it to Mercutio, you can sue me for breaking your copyright!
* (2) Non-exclusive. I sell you certain rights (such as the right to print 10,000 copies of my essay), but not my right to sell my rights (or give them away - in this context it's the same thing). I can still sell it to Penthouse too (though the reality is that neither magazine is likely to buy if they can't have an exclusive). And I can then turn around and offer it free of charge to the Michigan Historical Society Newsletter, just because they are nice people and I want to.
Open licences such as the Creative Commons ones and the GFDL are always non-exclusive. As the copyright holder, you are always free to (say) bring out a second edition which is not under te GFDL or CC licence, or under a different licence.
Also, as the copyright holder, you are always free to relax the provisions if you want to. You could, if you wanted to, place the second edition in the public domain.
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Creative Commons
The various Creative Commons licences give you more choice. Think of them as being much the same as the GDFL but with a variety of "holdout clauses". For example:
* The CC attribution non-commercial share-alike licence. More or less the same as the GFDL, but commercial use is explicitly forbidden. (Unless the publisher contacts you and asks permission, of course. This, BTW, might be a good time to ask for money!) The "share-alike" provision means that anyone can modify the work, but only if they then licence the modified work under the exact same terms. (The GFDL is the same in this regard.)
* The CC attribution no-derivitaves licence. More or less the same as the GFDL, but modifications are explicitly forbidden. (I use this for quite a few of my photographs: I'm happy for people to reprduce them and share them, but I'm damned if I'll put up with them butchering my pictures. Use it as-is, or go without.)
* Lots more variations. But you get the idea.
I recommend you take a good look at the various Creative Commons licences, Adcadet. More than likely, you will find a suitable licence ready-made.